APA Style

Haig, M. (). Brand Failures - The Truth about the 100 Biggest Branding Mistakes of All TimeBrand Failures - The Truth about the 100 Biggest Branding Mistakes of All Time . : .

MLA Style

Haig, Matt. "Brand Failures - The Truth about the 100 Biggest Branding Mistakes of All TimeBrand Failures - The Truth about the 100 Biggest Branding Mistakes of All Time". : , . Text.